3DStudyo

The Hybrid Situation

The time we spent with the pandemic has approached 2 years, and during this time, our social lives, habits, consumption patterns as individuals have undergone tremendous changes. Likewise, this process brought many changes for companies. It has become very difficult for companies to get together and hold meetings with both their employees and customers. With the Covid-19 epidemic, collective events, seminars, meetings and trainings, fairs have been canceled, regardless of size. As a result of this situation, companies started to use digital opportunities. Companies continued their meetings with their employees and customers, trainings, seminars and even conferences and meetings with online events without wasting time.

The Hybrid Situation

The time we spent with the pandemic has approached 2 years, and during this time, our social lives, habits, consumption patterns as individuals have undergone tremendous changes. Likewise, this process brought many changes for companies. It has become very difficult for companies to get together and hold meetings with both their employees and customers. With the Covid-19 epidemic, collective events, seminars, meetings and trainings, fairs have been canceled, regardless of size. As a result of this situation, companies started to use digital opportunities. Companies continued their meetings with their employees and customers, trainings, seminars and even conferences and meetings with online events without wasting time.

During the quarantine, where we could not leave the houses, digital opportunities offered the opportunity to plan and manage online events from home to all segments of the society. During the quarantine days, most of the institutions started to offer the services they provide online to their customers and business partners, both to reduce their costs and to take advantage of the opportunity, thanks to online meetings and live broadcasts. It seems that many businesses will continue to provide online meetings, seminars, conferences and trainings in different activity areas in order to reach more people, due to the fact that the budgets of the companies provide more opportunities and the virtual events are gaining more and more importance. According to the Zoom research conducted in May 2021, more than half of the participants state that their event plans will be hybrid even if the pandemic is over. It will be a new trend for a certain number of participants to be physically present in a hotel or conference hall, and the remaining participants to follow the event by connecting via mobile or computer.

Online and hybrid events reduce the burden on companies and participants, not only financially; It also provides some advantages in terms of time and energy. Reducing the number of physical attendees means reduced transportation and hotel costs. For participants, this means that there is no longer a need to change cities or travel long distances. Since it does not require a physical presence, the participants and speakers do not need to be ready hours before the event, so it saves time. Not using transportation vehicles such as airplanes, taxis or public transportation also offers a more environmentally friendly solution by reducing carbon emissions. Online and hybrid events have many advantages that we haven't seen yet.

In today's world, where digital competition among companies is also increasing, companies that want to be successful and to further their communication with their customers are taking themselves one step forward with their activities by turning to hybrid events. In this regard, 3DStudyo stands ready to help companies with all its technological possibilities. Because we believe that we provide the next generation online event experience!